Some days in the world of affiliate marketing are very odd and today was certainly different. I went to the preview of The Beautiful Game, the new PR stunt from Football Pools. They had 20,000 of their users vote for the greatest ever world cup goals, so off i toddled to the Unicorn Theatre at London Bridge to see what had made the final 10. We were sat alongside some of the games greatest ever players, including Gordon Banks and John Barnes. We were then treated to the results by the English National Ballet….yes Ballet! In the 10 we were treated to Gazza’s dentist chair, Beckham’s free kick and Geoff Hirsts third. The second party of the clip below is by far the best moment.
Having never been to the ballet and being male, i have to say i was impressed! If anyone is in Liverpool for the launch on Tuesday, i maybe able to sneek you into the event. The evening is hosted by radio 1’s chappers and the ballet (it’s only on for 15 mins) is followed by an excellent q&a session. Vinnie Jones and ballet, brilliant story which i’m not going to spoil!
If anyone would like to promote this on their sites please let me know as we can give you access to each of the goals as a video clip. There will be a lot of press activity following the ballet. Football Pools currently offer a flat CPA of £15 or a rev share deal on www.AffiliateFuture.co.uk
I bought this domain at the start of the year, uploaded the template and had every intention of joining the blogging world. I’ve had several false starts with previous blogs, however this time it will be updated regularly. With James Little in the office championing the world of blogs i have no choice but to keep it alive.
So who am i!
My official job title is head of account management at AffiliateFuture, although AffiliateFuture has grown around me, so i’ve normally got a hand in most things! I joined AffiliateFuture back in 2003, we had a handful of merchants and some very dubious ones at that! The network had been running for 12 months at that point and we turned over the grand total of £13,000 that month!
Over the last 5.5 years the business has grown into one of the most successful networks in the UK and built a presence in several other countries. We now service over 850 clients worldwide, have a base of over 140,000 affiliates, deliver over 5 million unique visitors through to our UK clients and turnover in exceess of£15m per year.
We’ve always been a very ethical network, the first network to outlaw spyware and one of the most vocal networks at protecting clients by stopping brand name bidding. Internally we’ve always run affiliate sites and a retail business meaning we understand the market. There’s not many network staff that have been counting sports bras on a Saturday afternoon, i understand the pain for many retailers. We have one of the best kept secrets for driving incremental sales.
My account management teams is now one of the most powerful account management teams in affiliate marketing. Over the last 12 months these managed clients have received over £150m in commissionable sales (remember many merchants pay on net sales). With minimal sales from PPC, especially brand we have something very big. If you’d like to join the team please let me know as we need experienced people to join the cult!
Hopefully i’ll bring you some useful posts, some entertaining rants and behind the scenes action from the network.
